Shorter wait times
Self-service systems put visitors in control of the process. Once installed, self-service kiosks are an ‘always on’ resource that don’t require scheduling or predetermined shift lengths, adding extra capacity at peak times and during unexpected rushes. Decreased wait times can also result in faster customer turnover.
For ordering and point-of-sale use cases, self-service kiosks have been shown to increase average order size by 15-30%. Kiosks allow for easy customization and upsell opportunities with options that can be clearly laid out and presented consistently every time during the ordering process.
While self-service kiosks do not replace employees, they can make operations more efficient and reduce costs by streamlining frequent, repeated interactions with customers.
Greater privacy & data security
Self-service through a kiosk gives customers a sense of anonymity and the ability to increase their order or make special requests without feeling judged.
For situations where private or otherwise personal information is being shared, entering information directly into a kiosk reduces the number of employees touching that data, making it more secure.
Improved accuracy and fewer errors
Kiosks can provide clear and consistent messaging that helps the visitor understand their options step-by-step as needed.
As the customer is entering their order or data directly into the system, there is less chance for miscommunication. Since data is directly entered into the system, there are also fewer chances of illegible handwriting or mislaid paper forms or tickets.
Enhanced customer insight
Analytics embedded into your kiosk system can provide a wealth of information about your customers and how they see your business and products.
Decreased points of contact
Self-service kiosks allow visitors to complete transactions without direct contact with staff members and support social distancing.
Increased customer satisfaction
While self-service is not a new concept, the COVID-19 pandemic dramatically changed how customers interacted with businesses, quickly accelerating the uptake of new technologies and methods of communication. Self-service kiosks extend this type of interaction to your physical locations, allowing visitors to choose how and when they interact directly with staff.